You get a professional High Converting Landing Page design so that you wow your visitors from the first glance. Really from the first .33 seconds of the visitor arriving on the page.
What makes the best High Converting Landing Page?
This is a broad question. High converting landing pages can vary in style, content, elements and just about everything else. What makes a landing page a high converting landing page? Well, simply put it comes with understanding the market. What are the psychological triggers associated with your particular market? What makes them tick? Realistically a high converting landing page only converts as high as the market wants you to let it convert. If you have identified your market correctly and what psychological triggers exist in their brains, you have successfully created a high converting landing page. Of course a test will truly determine whether or not your landing page is high converting.
Some key features that that should be in a High Converting Landing Page:
- A clear Title
- A clear and concise call to action
- Benefits to the user
- Opt in forms
- Color schemes to represent the emotions of you want your audience to feel
- Geo Targeting
- Language of the potential customer
- Images that the audience can relate to
- Click to call phone numbers
- Your company logo
How does LoDo Web create high converting Landing Pages?
We begin with your market in mind. We want to understand what your market is doing and what they are attracted to. What images do they react to? What styles do they like? What call to actions will get them to click? These are the questions we want to understand about your market. We then figure out what your competition is doing well and what they can improve upon. You may ask, why does this matter? Simply put, don’t reinvent the wheel. If there is a successful competitor, we can get a lot of insight into their campaign by dissecting their landing page.
We take a very unique approach to identify what will convert for your particular audience. Our goal is to understand who your customers are and what makes them tick. From there we design and implement a beautiful landing page focused around your particular audience, complete with the language and call to actions that will make them tick. Yes, we provide all the content for the landing page because it is such a unique process. You just need to give us the go ahead and we’ll create art for you, either on a separate domain name or one that is part of your main site.
These pages are really designed for a marketing campaign in mind, they are not standalone sites that will rank on Google SEO. This is really designed for paid marketing to be driven to the page.